IFA 2025 – Celebrating 35 Years of Boldness with Aqipa!

This year, Aqipa turns 35, and we are bringing the celebration to Berlin. As Austria’s premium distributor and innovation driver, we are once again showcasing the must-have lifestyle brands at IFA 2025.

Kundl, July 2025 – At the 101st edition of IFA, Aqipa will light up the show floor with an exciting lineup of leading brands and pioneering products. Our portfolio covers Audio, Video, Imaging, Active, Home Appliances, as well as new and innovative categories you will not want to miss.

Must-See new Brands at IFA

HOVERAir – The Action Cam That Can Fly
Action camera or drone? With HOVERAir, you can have both. The X1, X1 PRO and PROMAX models take off directly from your hand with no need for a remote control and no restrictions on where you can fly them. Indoors or outdoors, they are ready to capture stunning footage in resolutions up to 8K. See them live at Stand H20 130, and if you are a retailer, speak with us about adding them to your range.

Minelab – When Was the Last Time You Found Treasure?
Metal detecting is growing rapidly across Europe thanks to new technology, greater affordability and the thrill of discovery. From outdoor adventurers to history enthusiasts, more people are taking part in the modern treasure hunting movement. With Minelab, the global leader from Australia, Aqipa is making this fascinating hobby accessible, educational and environmentally friendly.

Ultrahuman – The Ring You Will Never Want to Take Off
Discover the Ultrahuman Ring AIR, a sleep and wellness tracker designed for comfort and precision. It records heart rate variability, body temperature and movement, offering clear daily insights into sleep, stress and energy. With advanced sensors, personalised recommendations and open API integration, it connects easily with existing health systems and requires no subscription. You can find it in Hall 17, 149 and at the Aqipa stand.

Cuisinart – Kitchen Tradition Meets Modern Innovation
For decades, Cuisinart has been associated with premium kitchen appliances that combine tradition with forward-looking design. Known in the United States as the market leader in food processors, Cuisinart also offers ice cream makers, toasters, coffee machines and soon air fryers and outdoor cooking products. It is a trusted choice for ambitious home chefs and health-conscious food lovers.

Trusted Partners, Timeless Hits

Marshall – Heston 120: For True Music Enthusiasts
The new Heston 120 soundbar represents everything Marshall stands for. It combines bold design, uncompromising sound and the unmistakable energy of rock and roll. In a competitive market, it is a statement piece that delivers the authentic Marshall Way of Loud.

Wilfa – Professional Performance, Nordic Style
Following the success of the ProBaker, Wilfa now presents the ProStick, a professional inspired kitchen tool with intelligent features and sleek Scandinavian design. Other new releases include the Icy slush machine and versatile coffee makers with an integrated adaptor for both capsule systems and ground coffee.

Valerion – VisionMaster Touch Innovation
The Valerion VisionMaster laser projector became the most supported Kickstarter project of 2024, raising over 10 million US dollars. See the VisionMaster Max at IFA H22 113 and discover the full line up from Valerion and parent company AWOL, complete with exclusive launch offers for retailers.

Polaroid – Flip The Ultimate Instant Camera
Featuring four lenses, sonar autofocus, built in flash and advanced scene analysis, the Polaroid Flip captures authentic moments with sharp detail and spontaneity.

Pure – You Have Got Aura!
Pure introduces the Classic Aura Bluetooth speaker, which combines high quality sound with captivating light effects at an unbeatable price. Joining it are the Classic Mini stereo system, the powerful Classic H6 kitchen radio and the compact CD 4, all perfect for music lovers everywhere.

And That Is Not All

Celebrate with us on our sunny terrace with daily live barbecues and a spectacular graffiti performance to mark Aqipa’s 35th anniversary. On Friday evening from six o’clock we are hosting the TCG Women Leadership Programme networking event, an essential occasion for women in leadership.

Location: Großer Stern, Level 4, VIP Room 1 and 2 and Sundeck
Book a meeting: MeetAqipaIFA
Explore our brands: aqipa.com/brands

Aqipa Stand Highlights

We cannot wait to welcome you to IFA 2025. It will be an unforgettable experience.